Blog/9 Marketing Trends to look out for in 2018

With the development of technology the marketing domain is changing at a pace, and that’s why it’s important for marketers and businesses to understand and analyze trends that will control the digital market.  

Instagram Stories

Instagram stories play a big role in marketing and promotion or businesses and brands

Twitter will Dwindle

Twitter will become less popular as compared to channels like Instagram and Snapchat

Video Marketing in Prominence

There will be a surge in video content across social media channels as compared to images

Time of Artificial Intelligence

Artificial intelligence will be used by companies to automate processes like customer service

Connect with customers

Brands and businesses will start on engaging with its users and customers

Influencer Marketing

Influencer marketing will be used as a marketing technique across most types of businesses

Engaging content

Engaging and unique content will become the focus of marketing for brands and businesses

Era of Chat Bots

Businesses will start to use chat bots to increase lead generation and offer customer service

LinkedIn

LinkedIn will rise as a powerful tool for B2B online marketers to maximize profits